SEARCH FOR MILLIONS OF PRODUCTS THROUGH SNAP.COM’S
NEW SHOPPING CHANNEL
Perfect Market Technologies and MeziMedia Partner to Add Comparison Shopping Search to Next Generation Search Engine.
Las Vegas, NV (Shop.org) – September 14, 2005 – Perfect Market Technologies, Inc., which operates Snap.com, a next-generation search engine developed to deliver users superior search results with an advertiser-centric business model, […]

Barney Pell blogs about Snap's UtraSearch toolbar:
SNAP (see my recent entry about Mayfield's investment in Snap) recently launched Ultrasearch, which they promote as "The most amazing, multi-tasking search tool ever". I must say I agree! The Ultrasearch Toolbar sits conveniently at the top of your screen in compressed form. When you click to expand it, […]

ABC News coverage on Snap:
Now Gross hopes to shake things up again with Snap.com, which is providing another commercial twist on search engines while also promising to deliver more useful results than industry leaders Google Inc. and Yahoo Inc.
Read the full article: Snap.com Plans to Combat 'Click Fraud'

SNAP.COM SECURES $10 MILLION
IN VENTURE FINANCING LED BY MAYFIELD
PASADENA, CA – July 19, 2005 – Perfect Market Technologies, Inc., which operates Snap.com, a next-generation search engine developed to deliver users superior search results with an advertiser-centric business model, announced today it received $10 million in new venture funding. The round was led by Mayfield, based […]

Google, Yahoo and other providers of online ads said they are increasingly being targeted by online fraudsters, who exploit weaknesses in the Internet ad system to generate revenue or hurt their competitors. The Internet giants said they are working to combat the problem, but some advertisers accuse the companies of not moving aggressively enough because […]

Now, however, a slew of technology companies, including Ingenio and Snap.com, are starting to offer alternatives to pay-per-click that they claim correlate more closely with the actual sales of the advertisers' products and services. And I think they are on to something.
Read the full article: Rise of New Payment Models for Search Advertising

Unlike the major search engines, Snap allows you to upload a corporate logo that will be displayed with search results. It's easy to do: Simply visit Snap's Add Your Logo or product image and follow the instructions there. There are a few requirements: You must be affiliated with a site to submit its logo; the […]

SNAP.COM INTRODUCES RISK-FREE,
COST-PER-ACTION SEARCH ADVERTISING
First search engine to go beyond Pay-Per-Click to achieve true pay-for-performance search advertising
New York, NY (Search Engines Strategies Conference) – February 28, 2005 – Snap (www.snap.com), a next-generation search engine for broadband users, today launched an innovative service that allows advertisers to pay not only for clicks, but for desired business […]